What does ‘Real’ really mean?

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emailprintWho am I?  A lofty question? Perhaps, but it’s one that I’ve been thinking a lot about since watching the TEDx talk by Alexandra Samuel (you can watch it below) titled ‘Ten Reasons to Stop Apologizing for your Online Life’  that looks at how there is no longer (in fact there never has been) a difference [...]

Hey Small Business, It’s Time to Get Serious About Social

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When it comes to small business, challenges in developing a smart, successful social media presence are the same as most face in all facets of their business – time and money.   Most small businesses now know they have to get on board but time can be one of the most precious commodities and that’s [...]

I ‘Like’ it…

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We’ve been developing some social media packages for small businesses and as we’ve looked around at what other companies are offering we noticed that almost all the companies we found include ‘likes’ and ‘follows’ in their packages. Some are even guaranteeing a certain number of ‘likes’ or ‘follows’ each month. Interesting but, we wondered how [...]

Are your customers checking in? Location Based Marketing is much more than mayorships.

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I’m a big fan of Location-based marketing (LBM).  I check in every where.  I like the competitions I have with friends to be the mayor of certain locations (You know who you are!). I like sharing photos, tips and seeing what other people recommend or have done when I go to a restaurant, winery or [...]