Facebook revealed its most ambitious changes today since the social network first went online. CEO Mark Zuckerberg unveiled the new Timeline at the F8 conference – a total revamping of your profile. There’s a lot to take in but here’s a quick overview. (You can scroll through an example here) You can now “curate your [...]
Facebook Facial Recognition – Will I be a German Shepard?
June 13, 2011 By Leave a Comment
Facebook is in the news again because of its widespread release of facial recognition for tagging photos. The social network announced its plans for facial recognition late last year but it’s been rolled out slowly. Last week, Facebook reported that the feature, which it calls “tag suggestions”, is now available in most countries. So far it’s not in Canada but the service has popped [...]
Would you hire your teenager to take care of marketing your company?
May 16, 2011 By 1 Comment
When I started in the web design business in the late 90’s I often came across businesses, especially smaller ones, who believed they either didn’t need a website or didn’t need to hire a design firm because their son, daughter or nephew knew how to do it. It was understandable. The internet was still new [...]
Saskatoon Blades and Blades Fans Get It Wrong on Facebook
April 6, 2011 By Leave a Comment
(This is a guest post by Kevin Lawrie of the Sport Law & Strategy Group. Go to their blog www.sportlaw.ca for more articles about sports and social media policy). Recently there was outrage in Saskatchewan when a fake Facebook account purportedly belonging to Saskatoon Blades’ hockey star Brayden Schenn posted racist comments demeaning Aboriginals. The [...]
How much influence do you really have?
February 28, 2011 By Leave a Comment
There’s been a lot of talk in social media circles over the last couple of weeks about social capital, influence and how you measure it. When Klout first launched I was both excited and worried about seeing what my score would be. I admit that I was hoping for a high score (a boost to [...]
A Brand New Year. A New Adventure Begins.
January 5, 2011 By Leave a Comment
We will open the book. Its pages are blank. We are going to put words on them ourselves. The book is called Opportunity and its first chapter is New Year’s Day. ~ Edith Lovejoy Pierce 2010 was an amazing year for arnoldi:mcpherson. We’d like to start with some thank yous. Thanks to all our clients [...]
Why an iPhone can make you a better person
December 14, 2010 By Leave a Comment
What I Learned from Mitch Joel at TAOM Conference
November 18, 2010 By Leave a Comment
On Monday (November 15) I was lucky enough to attend The Art of Management Conference where Mitch Joel spoke about Managing in a Connected World. I’ve been reading Mitch’s blog Six Pixels of Separation for some time and I was worried that his talk to management folks wouldn’t have enough in it for a social [...]
Janice and Robin are two of the founding members of