Business Education Breakfast – Social Media for Business

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We had a great morning at the Greater Niagara Chamber of Commerce Business Education Breakfast. Thank you to the Chamber for inviting us and to the St. Catharines Enterprise Centre for presenting the morning session. It was great to see so many faces this morning. We hope that the presentation gave you some ideas, answered some questions [...]

Culture in Niagara – Hands on Workshop – May 5

Janice and Robin will be facilitating a hands on workshop for Culture in Niagara at Niagara College on May 5 from 10am to 1pm as a follow up to our March 31 Workshop. For more information please contact Culture in Niagara - https://www.facebook.com/CultureinNiagara Only 30 spots available.

Community Learning – Is social media important for business? – April 17

Janice will be part of the discussion at the Conversation Cafe on April 17 where they will be discussing, “Is social media important for business?” Some business people see social networking sites such as Twitter, Facebook and LinkedIn as having tremendous upsides for entrepreneurs. They say it’s an opportunity to develop a network of people [...]

Culture in Niagara Workshop – March 31

The Inspire! Professional Development Series continues with Social Media Workshop Saturday, March 31 from 10am to 12noon MacBain Centre, Niagara Falls To register for this free workshop: http://www.surveymonkey.com/s/R5V9FQW When social began to take hold — the thinking was that you had to be everywhere in the social media world to compete. But then we were really only [...]

KONY 2012 – thoughts

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I admit that I was quick to share the KONY 2012 video on the first day it was shared with the world. I reacted to the emotion of it.  It was powerful. It moved me. And I didn’t really give it much additional thought. As I scrolled through my Twitter and Facebook feeds, I saw [...]

What does ‘Real’ really mean?

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Who am I?  A lofty question? Perhaps, but it’s one that I’ve been thinking a lot about since watching the TEDx talk by Alexandra Samuel (you can watch it below) titled ‘Ten Reasons to Stop Apologizing for your Online Life’  that looks at how there is no longer (in fact there never has been) a difference [...]

Hey Small Business, It’s Time to Get Serious About Social

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When it comes to small business, challenges in developing a smart, successful social media presence are the same as most face in all facets of their business – time and money.   Most small businesses now know they have to get on board but time can be one of the most precious commodities and that’s [...]

I ‘Like’ it…

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We’ve been developing some social media packages for small businesses and as we’ve looked around at what other companies are offering we noticed that almost all the companies we found include ‘likes’ and ‘follows’ in their packages. Some are even guaranteeing a certain number of ‘likes’ or ‘follows’ each month. Interesting but, we wondered how [...]

Are your customers checking in? Location Based Marketing is much more than mayorships.

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I’m a big fan of Location-based marketing (LBM).  I check in every where.  I like the competitions I have with friends to be the mayor of certain locations (You know who you are!). I like sharing photos, tips and seeing what other people recommend or have done when I go to a restaurant, winery or [...]

How Business + Social Media = Social Business

Think social business by developing a strategy in the context of your whole business rather than in silos, understanding the context of a person’s emotional life, and seeing the whole person not just the part that meets your demographic.  I think Judi Samuels of Maritz Canada hit the mark at the Social Media Masters conference [...]